Logo, guidelines, company materials

Visual identity
and logo guidelines

We design your company's logo and the rules for using it: the same on the website, invoices, vehicle wraps and trade show stands. From a symbol to a full brandbook, with files for print and web.

Color palette
Aa Aa
Typography
Why does it matter?

A brand is more than a logo

The logo is one element. What counts is whether it looks the same on every medium and whether your team knows how to use it without a designer at hand.

Recognition

The same logo, colours and typefaces on the website, invoices, vehicle wraps and trade show stands. Customers see one company, not five different ones.

Trust

Three versions of the logo across documents and quotes tell a purchasing department that things are disorganised inside. One version removes that signal.

Consistency

Logo guidelines are the brand's user manual. Every material looks professional and consistent.

Differentiation

We design the logo after reviewing competitors in your industry, so it does not resemble marks your customers already know.

What we create

From a symbol to a full brandbook

We tailor every project to your needs and budget. You can start with the basics and expand your identity as your company grows.

Symbol

The brand's graphic symbol without the name, for small sizes: icons, favicons, stamps.

from €130 net

Wordmark

The company name in a designed typographic form, without a separate graphic symbol.

from €260 net
Pricing

Choose the scope of your identity

All prices are "from" - the final quote depends on the project's complexity and individual requirements. Every project is priced individually.

What's included? Symbol from €130 Wordmark from €260 Logo from €390 Basic guidelines from €520 Logo guidelines from €1,300 Extended guidelines from €2,080 Full Brandbook from €3,120
Symbol (graphic mark) Yes - Yes Yes Yes Yes Yes
Wordmark (name only) - Yes Yes Yes Yes Yes Yes
Color versions - basic basic Yes Yes Yes Yes
Clear space - - - Yes Yes Yes Yes
Minimum sizes - - - Yes Yes Yes Yes
Color palette (codes) - - - Yes Yes Yes Yes
Brand typography - - - basic Yes Yes Yes
Prohibited modifications - - - - Yes Yes Yes
Construction grid - - - - Yes Yes Yes
Origin and idea of the mark - - - - Yes Yes Yes
Trademark (®) - - - - - Yes Yes
Logo as a watermark - - - - - Yes Yes
Brand Key Visual - - - - - Yes Yes
Digital applications - - - - - Yes Yes
Applications on media - - - - - basic Yes
Document templates - - - - - - Yes
Social media templates - - - - - - Yes
Tone of voice - - - - - - Yes
Order Order Order Order Order Order Order

* All prices are net. 23% VAT applies (EU reverse charge possible for VAT-registered businesses).
* The final quote depends on the project's complexity and individual requirements.

Additionally

Marketing materials

Besides visual identity, we also design print and digital materials consistent with your brand.

Business cards

Professional business cards with your logo and contact details.

from €78

Flyers / Brochures

Informational and promotional materials in various formats.

from €130

Patterns / Backgrounds

Unique graphic patterns for use across brand materials.

from €104

Roll-ups / Backdrops

Exhibition and event materials with your identity.

from €156

Company stamps

Stamp designs with your logo and company details.

from €52

Packaging

Product packaging designs with your branding.

from €208
How we work

The identity design process

We deliver every project methodically - from needs analysis to final files.

1

Brief and analysis

We get to know your company, industry, competitors and target audience. We define goals and expectations.

1-2 days
2

Concepts

We prepare 2-3 creative directions. We present the proposals and discuss the choice.

3-5 days
3

Developing the chosen concept

We refine the chosen direction - details, color variants, versions.

3-7 days
4

Documentation

We prepare the logo guidelines and all files in print and web formats.

5-10 days
Our team

An in-house designer, not a subcontractor

Your identity is designed by a designer from our team who also knows your website, store and print materials. One contact from concept to print files and the logo implemented on the website.

2018 In business since
120+ Projects since 2018
2-3 Logo concepts to choose from

How we carry a client's identity onto the website

Two examples of working with an existing logo and an existing graphic design.

Craft Guild Radom

Website look built from the guild's logo

We took the colours, typefaces, site icon and favicon from the vector logo file. Website in two days, Lighthouse 100 in all four categories, zero WCAG 2.2 AA violations.

See the case study: Craft Guild Radom

Agnes Piaseczna

A Figma design implemented on WordPress

We turned the client's graphic design into code: 15 views for desktop and mobile, a tablet layout designed in code, 279 content fields in the admin panel.

See the case study: Agnes Piaseczna
FAQ

Frequently asked questions

The most important information about visual identity in a nutshell.

How much does a logo cost?

A wordmark, the company name in a designed typographic form, starts at €260 net. A logo combining a symbol with the wordmark starts at €390 net. The final quote depends on the project's complexity.

What do the logo guidelines include?

The logo guidelines (from €1,300) include: the logo in all versions, the symbol, the wordmark, a color palette with codes, brand typography, clear space, minimum sizes, the construction grid, the origin of the mark and examples of prohibited modifications.

How long does designing a visual identity take?

The timeline depends on the project's scope. A logo alone takes around 1-2 weeks, full logo guidelines 3-4 weeks, and a full brandbook with document templates usually 6-8 weeks.

What is the difference between logo guidelines and a brandbook?

Logo guidelines focus on the logo itself and how to use it. A brandbook is a broader document covering the entire brand identity: tone of voice, key visual, applications on various media, document templates, social media templates.

Let's build your brand together

A free consultation will help define the project scope and prepare a quote.